What we do
At WP we partner with Healthcare, Beauty and OTC Pharma brands to take them to new heights on Amazon.
What we do
As a full service growth partner, WP will do all the heavy lifting on Amazon to get your brand to reach its full potential. Our scalable model has propelled dozens of brands to market leader status.
Deliver
The WP hybrid model derived from generating consistent 7 figure revenue streams on Amazon for our clients. WP takes full advantage of the Seller and Vendor sales models. Each has its pros, WP will tailor the approach to each ASIN maximising the opportunity for the brand.
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Selling on Amazon requires a well-optimised and efficient supply chain. WP will ensure legitimate stock and meet demand accurately. Our FC’s prep Amazon stock with a 0.075% defect rate, achieving zero stock outs during peak times and the COVID-19 pandemic.
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On Amazon the customer is always front and centre. At WP our customer facing team members are pharmacovigilance trained and deal with customer queries in a professional, swift and effective manner.
Explore expert adviceProtect
3rd party sellers, counterfeit merchandise, misinformation or various other factors can seriously harm a brand on Amazon, particularly those within the healthcare sector. At WP we have developed a comprehensive arsenal of tools and forged a robust partnership with Amazon to safeguard our client’s brands.
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Having a finger on the pulse on Amazon is crucial. WP will safeguard you not only from competitors but from Amazon itself. With Amazon's established KPI’s set, failing to meet them can have a substantial effect on your brand and sales. Conversely, surpassing them can yield the opposite outcome.
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High quality listings are crucial for attracting and converting customers. Maintaining accuracy and compliance is essential within the healthcare industry. It is vital to avoid unsubstantiated claims. WP will leverage research backed features and benefits to gain that competitive edge without the risk of being flagged.
Explore expert adviceGrow
At WP we know a comprehensive Amazon Marketplace strategy is essential. Our 3 level Ad strategy focuses on the following key areas, “New to brand”, “Competitors” and “Defence”. We attract new customers and win them over. Implementation and tracking layers will ensure execution of tailored campaigns.
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Leave a lasting impression with a fully optimised Amazon listing. Appeal to customers who value brands and capitalise on the extensive market share opportunities. WP will guarantee your listing is clear, converts effectively whilst fostering sales growth with a lasting initial impact.
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Utilise Amazon's extensive reach to connect with 39% of UK consumers, but don't confine growth solely to the platform. Employ tools like Amazon Attribution, Share of Voice, or Search Term Tracking to optimise beyond Amazon. Maintain a competitive edge as an early adopter to maximise your market share potential.
Explore expert adviceHow do we get started?
We take great pride in making it as easy as possible to work with us and take your brand on Amazon to new heights. Here's how it works:
Discovery and onboarding
This process consists of two dynamic meetings. Initially, a WP team member will engage in a discussion about your current Amazon status and your objectives. Subsequently, the second meeting focuses on a follow-up regarding a brand specific Amazon growth strategy.
Purchase order placed
At WP, we take pride in our ability to act swiftly and decisively. Our team promptly mobilises behind the scenes, undertaking various tasks such as setting up your SKUs, integrating you into our Analytics platform, and configuring your brand. Our primary goal is to simplify the process for you as much as possible: once you've provided us with your stock, you can rest assured that we'll handle the rest.
Initial review
Upon the commencement of our partnership, clients will gain entry to the WP Analytics Dashboard. At the 30-day milestone, we'll assess the efficacy of the initial strategy and identify any necessary refinements. Continuously aggregating data enables us to provide forecasts and uncover avenues for growth.
Continous improvement
As our collaboration progresses, we'll gain deeper insights into your brand and the potential it holds. Being characterised as proactive is a prerequisite at WP. Rest assured, we're committed to continuously seeking out the prime opportunities for your brand.
FAQ
01
With over 14 years of industry expertise, WP has assembled a proficient team capable of overseeing the entire Amazon pipeline. Through our comprehensive service agreements, we procure inventory in bulk from clients. WP adeptly handles warehouse management, storage, and FBA preparation, seamlessly injecting inventory into both Seller and Vendor accounts on Amazon. We undertake all necessary behind-the-scenes operations to elevate your brand. From crafting brand designs to devising and executing advertising strategies, WP ensures your brand ascends to new heights. Moreover, we safeguard your brand against unauthorised third-party sellers and counterfeit products, delivering a complete end-to-end service.
02
Our clients reap significant benefits from our services: we purchase inventory from them without invoicing monthly. Operating with utmost transparency, we collaboratively establish a mutually beneficial cost price for purchases, providing a breakdown of each individual cost.
03
In short, yes, however... At WP, we value forging enduring, mutually advantageous partnerships. Many of our clients have remained with us for over 5 years, attesting to the benefits of our wholehearted commitment to their brand. Therefore, when collaborating on a single service, our aim is to cultivate a broader, more comprehensive relationship over time.
04
The timeframe for this process differs from one brand to another. However, within the first 30 days, we'll gather ample data to furnish you with a comprehensive forecast detailing anticipated results and avenues for growth. Additionally, starting from day one, our clients gain access to the WP Analytics Dashboard, enabling them to track their brand's progress.